Data controller and dontact details

The website's data controller is Shujun Li as a natural person, who can be contacted via his private email address hooklee@gmail.com.

What information the website collects, uses, and why

This website collects IP address and other information reported by the visitor's web browser via a third party (Google Analytics) to understand geolocations of the website's visitors and other behaviours while staying on the website.

This website also uses limited cookies from its visitors. More details can be found in this page.

Lawful bases and data protection rights

Our lawful bases for collecting or using personal information is legitimate interest because such data collection is a common practices for website owners to understand their visitors better to help improve the content and design of their websites. Such a practice is also widely accepted by website visitors.

The use of cookies are for supporting Google Analytics, the cookie notice and technical reasons (ASP session management).

For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.

Where we get personal information from

Directly from you (more precisely, your web browser)

How long we keep information

Data collected by Google Analytics are kept by Google LLC for 2 months (for events) and 14 months (for user data), which are the default data retention periods.

Cookies Data collected by Google Analytics are kept by Google LLC for 2 months (for events) and 14 months (for user data), which are the default data retention periods.

The cookie for managing the cookie notice popup is stored for one year. Cookies related to Google Analytics are stored for 400 days. Session cookies are stored until the web browser window is closed.

Sharing information outside the UK

Where necessary, we will transfer personal information outside of the UK. When doing so, we comply with the UK GDPR, making sure appropriate safeguards are in place.

Only data collected by Google LLC are transferred outside the UK. Google LLC relies on the UK Extension to the EU-U.S. DPF and standard contractual clauses (SCCs) for international data transfers. More details can be found on this page from Google on its legal frameworks for data transfers.

For further information or to obtain a copy of the appropriate safeguard for any of the transfers below, please contact us using the contact information provided above.

How to complain

If you have any concerns about the website's use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how the website has used your data after raising a complaint with us, you can also complain to the ICO.

The ICO’s address:

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
United Kingdom

Helpline number: +44 (0)303 123 1113

Website: https://www.ico.org.uk/make-a-complaint

Last date of review

9 May 2026